News - Soap Buzz

35 February 6th, 2014 B&B Has Largest Weeklong Audience Since 2007! Y&R Scores 5.73 Million For Week Best Since 2008! CBS Daytime Garners Largest Weekly Viewership Since 2005!

Courtesy/CBS

Whew! What a headline! And a huge congratulations to the CBS Daytime line-up and in particular The Bold and the Beautiful and The Young and the Restless who have set some new records with soaring ratings and viewership last week! In fact, CBS Daytime soared to its largest weekly audience in over eight years as the Network’s entire lineup hit rating milestones, according to Nielsen ratings for the week ending February 2nd.

First off, The Bold and the Beautiful  soared to its largest audience with 4.17 million viewers since the week ending April 13, 2007.  Meanwhile, The Young and the Restless brought in its best weekly audience 5.73 million since the week ending February 29, 2008 and it’s best women 25-54 demo ratings  since February 4th, 2011!

For the week, CBS Daytime also averaged 4.79 million viewers, its largest weekly viewership since the week ending December 30th 2005.  Among women 25-54, CBS Daytime averaged 1.6/09, it’s largest average since the week ending February 21st,  2010.

Among the Network’s daytime programs, both The Talk and Let’s Make A Deal delivered series highs in viewers while matching their series-best women demographics. For the week, The Talk averaged 3.19 million viewers, its largest weekly audience ever and matched its best women 25-54 ratings (1.2/07). Both Let’s Make A Deal  1 (3.71m) and Let’s Make A Deal (4.22m) delivered their largest weekly audience to-date.  The Price is Right posted its largest weekly audience (6.08m) since the week ending Dec. 31, 2004, while The Price is Right 2 had its largest audience (7.12m) since the week ending Jan. 1, 2005.

What do you think about the fantastic ratings for both B&B, Y&R and the CBS Daytime line-up?   Daytime is pulling in greater numbers than many primetime series, that is for certain!

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  1. Iakovos says:

    Proof that the genre thrives! CBS has been good to daytime in recent months and it is good to see the work is paying off. Still, I iament the loss of AS THE WORLD TURNS and GUIDING LIGHT and I remain a little disappointed in the directions Y&R and B&B have taken in recent years. But the Eye seems committed and this viewer appreciates it.

    If only ABC did not shoot itself in the foot by suiciding its “Love in the Afiternoon” brand and its leagacy AL MY CHILDREN and ONE LIFE TO LIVE programs. If ABCis smart, it would create a new half-hour drama to redeem itself. Perhaps the Alphabet and NBC could transform oneof these web dramas for a long-term berth on the schedule. NBC’s daytime presentation is poor, save for DAYS OF OUR LIVES which is stellar of late.

    Reply

    Mark Y replied

    Well said. Thank you.

    Reply

    dg replied

    Not gonna happen. Disney is not interested in putting out more money on serials. ABC viewers should just be happy that the revolution tanked and Katie Couric begged them to save GH to give her a strong lead in for her now cancelled talk show.
    Also if the win the lawsuit you should ask them sell the rights to AMC and OLTL to a network willing to pay to produce them.
    Disney has shown that they have no love loss for soaps. GH just got saved by the skin of it’s butt. And despite their ratings they still get budget cuts. Lynne Herring ( Lucy) said that their budget got cut again late last year. No wonder they bring back a beloved vet character like Robin and they cant even have location scenes.
    That should tell viewers something.

    Reply

  2. Sharonda says:

    TBT I would rather have both Y&R and BB get cancelled if only they would bring back ATWT.

    Reply

    dg replied

    That will never happen in a blue moon! B&B is the most popular soap in the world and internationally distributed.
    And YR still has the most total viewers and make millions in advertising dollars for CBS and Sony.
    If you want ATWT back I suggest you contact Proctor and Gamble and ask them to sell the rights to the show to a network. They still own both it and GL. CBS never owned them and they got tired of baring the expense for not only producing them but paying licensing fees to P&G despite the declining ratings.

    Reply

  3. Derrick says:

    Yayyyyyy :D :D :D

    Reply

  4. Avelina from Santorini Greece says:

    I am loving these two shows. They totally destroy days of our lives in their consistent storytelling. It has been so good to watch and I can’t wait for it to get better. I live in Sydney and B&B is shown at such a good time. It is so good. Days is so boring at the moment but great news for CBS

    Reply

  5. PatF says:

    Such awesome news for the network.

    I know the weather has played its part, however, with all the lineup in a creative high right now, I think you’ll continue to see better numbers than previous years.

    And that’s what it is all about!

    Reply

  6. jimh(leave it to beaver) says:

    Maybe flying banners really worked…for Y&R, lol

    Reply

  7. Susan says:

    Y&R ratings were probably up so much because Billy Miller and Michael Muhney’s last scenes were airing. What a loss they are!

    Reply

  8. Mark says:

    Love my b&b!!!

    Reply

  9. Alan says:

    Sadly this will only convince Y&R that they’re giving viewers exactly what they want.

    Reply

    dg replied

    A soap should never give viewers exactly what they want! Viewers forget that this is fantasy entertainment. They see the characters as real friends of theirs that they want to be happy! That’s death to a story and to ratings.
    A show must have conflict, danger, suspense, romance and obstacles for the character to over come. The first time a fave couple breaks up or someone dies or gets ill etc fans whine and cry like children. That’s ridiculous. If there is no conflict then why watch a show. Granted there must be a balance between light and dark but as I said on facebook if you want to watch TV where no one dies, no one is divorced, no one lies and schemes or cheats then soaps are the wrong thing for you to watch.
    People who want to escape to a idyllic happy world should watch the classic sitcoms from the 60s on retro tv. Watch Donna Reed, Dick Van Dyke, My Three Sons, I Love Lucy ( 50s), the Brady Bunch, etc. Lol.
    YR’s ratings are rising because the Neilson families want conflict and action and suspense. That’s what I want too. I’m not going to throw a fit because a couple breaks up or a fictional child character is killed. It’s a story! It’s not real!

    Reply

    Alan replied

    Allow me to clarify: I fear this rise in the ratings will only convince Y&R that boring secret ret-conned cult babies, boring couples (Avery and Dylan, Cane and Lily, Abby and Tyler, Neil and Leslie, Noah and Courtney, Jill and Colin), and stories that just meander along before sputtering to a pointless conclusion (Summer and Kyle’s “romance”; Nikki’s MS; Carmine’s “murder”; the children’s book Victoria was going to write; Billy’s five minute return to gambling; Kevin and Chloe’s off-camera cat burglar story; Mason stealing money by pretending to be Devon) are what viewers want.

    All I want is intelligent character driven drama and longterm storytelling with ripple effects that involve every character on the canvas.

  10. PatF says:

    We are getting some things we want.

    The one I want the most is to see Phelps gone.

    But writing is so much better. And the cast as always is STELLAR!

    Reply

  11. Debbie says:

    Hope they don’t hurt themselves patting themselves on The back because the only reason they got those ratings was everyone was watching Billy Miller and Michael Muhney’s final week it’ll be fun to watch the ratings plummet for the month of February… Then Hopefully they will FINALLY fire Jill F Phelps!!!!

    Reply

    dg replied

    I hope Jill is fired as well but I seriously doubt the rating will drop. JFP is hated by many but she knows how to pull a good story out of her but. And she is desperate to keep her job. I firmly believe she is going to build on the momentum she gained by using both actor’s departure to create a suspenseful story.
    And Im sorry but I think the show should be commended for their numbers considering all the upheaval on the show this year. Jeanne Cooper died. Billy Miller quit because he could get more time off. Steve Burton quit GH and joined the cast and MM went all pervy and molested a cast member young enough to be his daughter!
    I mean lets get real here would you want the job of keeping this show afloat after all that went down? I wouldnt! I have no love lost for JFP. I watched her nearly destroy GH, AW and kill off the beloved Ellen Parker as Maureen Bauer on GL. But I do have to commend her for taking the departures of two super popular actors and spinning it into a suspenseful and gripping tale. I hope she gets fired for her role in trying to cover up the MM scandal. But I have to give credit where it is due. Even Bill Bell himself would’ve found it challenging to stabilize YR after a year like 2013!

    Reply

    Vicky replied

    You are presuming the rumors are true and MM laid a hand on HK. BIG Presumption. CBS started the rumor by planting the story on TMZ in the first place. I beleive it was more accurately because MM reportedly wanted EB to step aside as the old lion he is, and let the MM move in as the new lion. EB can deny it all he wants, but I beleve he doth protest too much. EB has called people an Ass or a Bitch on Twitter and CBS does nothing, but MM was too difficult? CBS has a MUCH bigger ego problem with EB than they Ever did with MM…Fans are so fed up with EB now, his contract could come up and he could be let go and no one would lift a finger to keep him–no fans. (And I have watched loyaly for 40 years–every day! JFP had cast departures, sure, but aside from Jeanne’s passing, JFP could have stopped all of the actors from leaving had she remotely valued the veterens and what the fans want! She doesn’t. Have you not heard she is laughing and saying “we won’t miss Billy Miller a week from now?” The GAUL!!!!!!!!!!!! She will miss the fans a week from now, and 2 weeks from now, and 3 weeks from now …and hopefully by the 4th week, CBS will have had enough! These storylines they are airing now are hardly suspenseful! We have figured out where every one is going and we are SICK of all the 20 year olds from all her failed programs she brought in who cannot act! I make $120,000 a year and own a home and buy products advertised on CBS! You wanna laugh at my turning off my set, go ahead JFP! I WILL HAVE THE LAST LAUGH!

  12. Barbara from Atlanta says:

    These types of headlines are misleading. In the past years, Y&R has pulled high ratings from events that are very damaging to the long-range future of this show —- Kay’s funeral, the killing of Delia, the last appearances of two of its most popular stars.

    This does NOT indicate that the show is gaining in popularity. This is akin to a headline like “Coca-Cola breaks profit records this quarter!!” while the details are that Coke made the money by selling the rights to its formula. It is ALL sensational and attention-grabbing but definitely detrimental to the long-term health of the show.

    Along these lines, what should we expect next? The beheading of Jack Abbott during a sweeps month? Nikki trampled to death by bulls in an expensive remote shoot in Spain? Sure, these types of episodes will pull HUGE ratings but what the heck is left afterwards? I don’t think the dull duo of Dylan and Avery are going to attracting new viewers in mass.

    Reply

    dg replied

    What you’re saying is emotional but it doesnt jibe with the facts of the numbers. 5.73 million viewers is huge for a daytime serial today. And of course all of TV rolls out big stories for sweeps ratings period.
    But the proof is how the numbers fair after the periods and if they spike down.
    So far that has not been the case with YR. One would think the Michael Muhney scandal and Billy Miller’s departure would erode ratings but yet they keep climbing to grand heights. It appears all the negative buzz has generated great interest in the show.
    And its so unfair of you or anyone else to list the death of Jeanne Cooper in your list of complaints. She died! You cant hold the show responsible for that.
    As I said in my comment below JFP is not my choice to helm this show but I give her credit for taking a crisis and spinning it into a ratings grabbing tale. And the numbers also give her credit. And Im, sorry but I’ve been following daytime serial ratings since the 70s and in today’s generation YR is the only show that does seem to be possibly gaining a new audience. Since 1999 daytime serial ratings across the board were on a steady decline.
    YR managed to hold on to more of its core audience than any other serial and that’s why they are still number one.
    GH bottomed out at less than 2 million viewers in 2011. Now they rejoice over 3.3 lol. YR and BB consistently maintain at least 4 to 5 million viewers. And now YR is spiking toward 6! That 6 million viewers hasnt been common place for a soap in at least a decade now! Complain if you will but YR is kicking butt despite all the upheaval it experienced this year.

    Reply

    Derrick replied

    Well said dg!

    Lawrence replied

    Excellent post Barbara. The sad part is this is something that Jill Farren Phelps would do

    Reply

  13. Cheri says:

    I had really come to like the actor playing Adam Newman. I don’t think his firing is fair. I hope to see him on another show soon. I also think it’s hard to accept someone new playing Billy Abbott. I am really disappointed in the people that produce the show.

    Reply

    dg replied

    Muhney was accused to criminal sexual harassment and sexual assault under California law. Hunter King’s parents threatened to prosecute him and sue the network if he were not fired.
    Jill Phelps tried to save Muhney by covering up the incident but the network ordered her to fire him. When Hunter’s parents confronted Jill CBS and Sony launched a full investigation into the matter and they came to the conclusion that the allegations were indeed true.
    And to keep their set and show safe they had no choice but to fire Muhney.
    As for Billy Miller he left of his own accord because he wanted more time off to work on outside projects. Former producer Maria Bell had reportedly given him that time off. But the network fired Maria for favoritism to certain actors among other things. So the network did not approve Miller’s request. But they did offer him more money to stay on the show because he was so popular but he refused. All set side sources and Miller himself admitted that he had been desiring to leave for the last 2 yrs. The network cant really be blamed for his departure.
    As for David Tom the so called new Billy he actually originated the role in the 90s. You may have not been watching then so he’s new to you but he was the first adult actor to play Billy after the character was rapidly aged from a baby. People are so mad at the show for these two actors because they dont know the facts of their departures. Viewers forget that this is a business and or course a business exists to please their consumers. But there are situations that arise in the real world where that isnt possible. The network couldnt just let Muhney stay on the cast if he was threatening his castmates and causing security issues. Even Jerry Douglas who played John Abbott has come forward and said that Micheal Muheny ( Adam) was trouble. As I said Jill Phelps tried to save him because of his popularity. But once the allegations about his alleged molestation of Hunter King ( Summer) got out the network forced her to terminate him after a thorough investigation.

    Reply

    EventsDiva replied

    Wow, how do you know all of this information? Really an interesting read.

    k/kay replied

    @dg Yes and JFP wiggled out of it once again this is why I was so mad about DD saying her leadership was great it is not. I wish HK would have asked for them to show JFP the door. The allegations were first made in June 2013. That is why MM was off twitter all summer and signed off in November. This might not have come out if MM had not let his ego get the best of him and let Sony make the announcement that they were going in another direction. And no I am not beating up on MM I still think he is a good actor just poor judgement and for him to go up against Eric Braeden who has been on the show forever is really stupid!

    su0000 replied

    dg
    what you said about M. is bull..
    You nor anybody else knows what happened..
    Not one from CBS, lawyers, news, has ever once said MM sexually abused anyone.. It has never been said as factual..
    It was ”’alleged”’ and nobody including yourself knows the facts..
    You need to stop voicing your opinions as facts, they are not..
    There has been no prof given as to the accusation against MM.. and you have none, either …

  14. dg says:

    Prove positive that all the whiners about the Delia Hit and run story should shut their pie holes. The fallout from that story has been brilliantly executed.
    And say what you will about JFP she took a bad situation ( the departure of Billy Miller and the firing of Muhney) and she turned it into spine tingling drama and ratings gold! She is def not my choice to captain this ship but when push comes to shove she is capable of pulling some great hat tricks out of her tired butt.
    As for ABC I wish people would get over that. ABC was in a completely different situation than CBS. Over the last decade every soap was hemorrhaging viewers by the millions. But YR lost viewers far more slowly and in less volume that ABC or NBC. So CBS had less to lose by sticking with its top producers YR and BB.
    ATWT and GL were different matters. Not only were their ratings declining ( especially the 70 something yr old GL!) CBS also had to pay licensing fees to P&G. It wasnt worth it to them financially.
    They tried everything they could to increase the viewership of both shows to no avail. And I dont blame them for pulling the plug. Dont blame CBS. P&G still owns the broadcast rights to both ATWT and GL. Go beg them to sell to a network because they are not in the TV production business and they arent going to pay to produce these shows for TV.
    I still dont blame ABC for cutting its losses and cancelling at least one show. But IMO it should have been AMC. And they should have hired someone more capable to try to revamp their lineup to possibly save it because as a marketing professional Bryan Frons had no idea what he was doing. That shouldve done that by 1999.
    If that didnt work then cancel AMC or perhaps they shouldve tried to cut the casts and blend the two together into one hour. If that didnt improve ratings then can them both. This is a new era of TV. While the die hard soap fans are holding on to what they have left.
    The younger generation is moving on from daytime drama and networks have to go with the flow of today not the yesteryear of love in the afternoon. They have to go where the money is, keep costs down and stay relevant. ABC should concentrate on keep GH alive and not letting cartini completely turn it into a joke.
    But in today’s economic climate creating a new serial would be financial suicide. The love in the afternoon days are long gone and rating demographics prove it. Soap fans should be happy that the last 4 shows left are here and will hopefully last a while.

    Reply

  15. MattsPlace says:

    B&B is my show. Glad to see t up esp. Loving Kridge (Katie+Ridge). Brooke will have a meltdown!!! Quinn is a delicious would-be villain, looking out for her son, but I hope they redeem her a bit later while keeping her interesting. Lots of potential. Congrats to CBS Daytime!

    Reply

    TNT 2.0 Forever replied

    I’m loving Katie and Ridge as well!

    Reply

  16. robert says:

    Congrats to CBS daytime. Love Y&R and B&B doing fantastic.

    Reply

  17. su0000 says:

    The ratings will go down, no doubt of that happening..
    There were circumstances that created a lager audiences at that time..
    It is good to see the numbers rising on all the soaps, nonetheless..

    Reply

  18. Mary Fite says:

    I am so upset with this oucome of Adam and Billy. After 43 years of watching Y@R I’m done watching this show.

    Reply

  19. k/kay says:

    Take care as always no I do not DVR anymore but wish everyone the best just not my style!!!!

    Reply

  20. dg says:

    Suooo. What you don’t understand is that cbs would have never fired muhney if they didn’t believe the accusations. Jill phelps tried to cover up the scandal. But hunters parents threatened to sue. If mm is so innocent why hasn’t he sued hunter and the network for defamation.
    Bottom line is that as fans we dont want to believe but the brass did believe it and they took action and fired muhney. U can protest the cows come home but the people in power fired muhney. He is finished.

    Reply

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