Brian Frons, president, Daytime, Disney/ABC Television Group announced today that Lorraine Broderick has been named head writer of ABC’s Emmy Award-winning daytime drama, All My Children. This comes on the heels of reports through the weekend that this shift in the writing regime had been made, and current AMC head scribes, David Kreizman and Donna Swajeski are on their way out.
But is this move to bring in Broderick really a long term move, even though she has reportedly been given a multi-year deal? Or, is she been brought in to wrap up the series, if indeed the rumors become true, that OLTL may be the first show to go, (as its current timeslot is most desirable for the network to a launch a new fall show), and that AMC may follow six month later? Whatever the case, Broderick certainly knows All My Children and this good turn out to be a good move for story and the characters that inhabit Pine Valley.
Here is some more on Broderick’s background with All My Children from ABC’s official press release of her taking over the reins of Pine Valley. ”Broderick has long standing history with All My Children. She originally joined the show as scriptwriter and breakdown writer in 1979 under the guidance of then head writer Agnes Nixon. In 1982 she was promoted to associate head writer, and in 1986 to the position of co-head writer. One year later she held the position of sole head writer on the show. After 12 years Broderick left to serve as co-head writer of Guiding Light, then as head writer for Another World, to return to All My Children in 1995. Following a second leave from the show, she wrote for As the World Turns” and Days of Our Lives, ABC’s Port Charles and, in 2001, as head writer of ABC’s, One Life to Live. Following her tenure with One Life to Live, she accepted a position as a screenwriting and playwriting professor at Drexel University in Philadelphia, and in 2009 returned to All My Children as associate head writer. Broderick has won a total of four Daytime Emmy Awards for her works as head writer for All My Children.”