This past week, murmers throughout the soap industry had people abuzz that a well-known British producer joined the production team, and ranks at CBS’ The Young and the Restless!
As it turns out, that said producer is none other than accomplished and former EastEnders producer, Mal Young.
Besides the legendary UK soap opera EastEnders, Young has served as executive producer on many BBC programs and also been a creator or co-creator of several of them. Last year, Young served as a story consultant for BBC Scotland soap opera River City.
We Love Soaps mentioned a quote Young had given to the BBC when he was trying to develop an Ameican soap and as the genre saw its most decimating decline with the cancellations in 2011: “I think we might be seeing the end of an era. Ratings for these shows are dropping, especially amongst younger female viewers – and making reality shows is cheaper. It sends out a warning sign that you can never take the audience for granted.”
Just what Young’s role is defined as during his new tenure at The Young and the Restless has been yet to be officially given out by the series itself. But it certainly brings in a fresh and new perspective when sometimes in soaps the same people behind the scenes get recycled in the American daytime drama scene.
What do you think of producer Mal Young joining the team at Y&R? Comment below!