CBS Daytime Vice President Barbara Bloom released a statement today on CBS’s part in the decision to cancel the enduring As the World Turns. The soap will have spanned 54 years and more than 13,000 episodes by the time it stops orbiting this earth next September 2010.
Here is the statement from Bloom: “It’s extremely difficult to say good-bye to a long-running series that’s been close to our hearts for so long…”
“The almanacs will show As the World Turns as a pioneer of the format, a hallmark for quality with its numerous Emmy’s, the launching pad for many television and film stars and a daytime ratings powerhouse for parts of three decades. ”