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5 January 19th, 2011 Daytime Programming Exec, Barbara Bloom OUT at CBS!

Photo Credit: JPI Studios

CBS Daytime Vice President of Programming, Barbara Bloom is out of her duties at the network.  Word started surfacing earlier today, and then Daytime Confidential reported that Bloom’s dismissal was due to a clash with The Talk co-host, Julie Chen who also is the wife of CBS head honcho, Les Moonves. “Julie wanted her gone,” says a source. “Barbara was told she had until today to clean out her office.”

Later, CBS issued an official statement that read as follows from Bloom and Nina Tasler, President, CBS Entertainment:   “I’ve had the great fortune to work with an extraordinary group of executives, producers and talent who make CBS #1 in daytime,” said Bloom. “With CBS Daytime teed up for success and stability for many years ahead, the timing feels right for me to make a change now and seek something different. The dramas have multi-year renewals, The Price is Right has great momentum with Drew, Let’s Make a Deal with Wayne Brady is firmly established and The Talk is a growing franchise. I’ve been a writer, a producer and a programming executive, and now I’m excited to see what the next chapter has to offer.”

“Barbara artfully led CBS through several key transitions in her eight years here,” said Nina Tassler, President, CBS Entertainment. “She helped usher in a new era on The Price is Right with Drew Carey and guided delicate programming changes from two daytime dramas to successful game and talk shows while maintaining CBS’s leadership position in the daypart. All of these efforts have positioned CBS very well for the future. Daytime is successful, profitable, refreshed creatively and has more variety of programming for our audience. We wish Barbara tremendous success wherever her talents take her.”


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  1. Michael says:

    Without a doubt, the best news I have heard all year!


  2. RICKIE says:

    Amazing how much pull Les Moonves’ wife — the one who sounds like a drag queen — has now. Her show, The Talk, is not only unoriginal, but lifeless and vapid. It’s clear her four co-hostesses cower to the woman, for they all tone themselves down to try to make her seem authoritative and significant. Julie Chen has never had an endearing on-screen personality, but she apparently yields power thanks to her connections. I’m sure she was behind Barbara Bloom’s firing as well as the cancellation of “As the World Turns,” which conveniently made room in the CBS schedule for her horrifically crappy show. All these egos and backstage politics are destroying television…


    bottomchef replied

    P&G was getting outta the soap business. The Talk beat OLTL in the 18-34 demo and tied them in the 18-49 demo based on the newest ratings. I think it was rather odd that Tassler did not even mention the names of CBS Daytime’s remaining soaps Y&R and B&B. Perhaps Bloom did not handle any of those soaps since MAB and Sony handle Y&R while Brad Bell runs B&B?


  3. ty says:

    Thank you Daytime Confidential for breaking this! BEST NEWS EVER! She had 2 shows canceled while she was running the network.


  4. Michelle says:

    Ms. Bloom definitely got what she deserved. Now I’m hoping “The Talk” will get it also. I will never watch a single episode of that pathetic show. You will one day realize that you shouldn’t have cancelled ATWT. Now I don’t watch any soaps at all. You took the only one that I liked away. How pathetic of you to have cancelled “Moonlight” when it was already a hit show for CBS. Moonves said that ATWT was special enough to be saved, let’s just see what happens when that comment comes back to bite you. :(


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