Lots to report from the ratings week of June 24th -28th. First off, according to NBC, Days of our Lives jumps the same demo categories as this year vs. the same week last year by 42% in the Women 18-34 Race, 30% in the Women 18-49 Demo and 34% in the Women 25-54 Category.
Season to date, Days of our Lives is tied for #4 in the women 18-49 category and tied for #3 in the women 18-34 demo. Season to date, DAYS is up 3 percent in total viewers (2.7 million vs. 2.6 million).
Now in this week’s comparative ratings with the other three network shows; Days of our Lives is again holding the #3 spot ahead of General Hospital. DAYS scored 2,665,000 viewers for the week with a gain of +211,000 the most of any of the network soaps!
General Hospital bounced back some this week and added +23,000 viewers remaining once again remaining in the fourth spot with2,430.000. The Young and the Restless continues its strong hold at number one with 4,556,00o and a gain of +134,000, and The Bold and the Beautiful holds at number two with 3,494,000 adding +108,000 to their viewer count. You can view the entire ratings picture here via SON.
So fans, it’s time for you to be our Soap Opera Programming Executive Armchair Quarterback. Do you believe DAYS is doing well in the ratings because they are the hot show right now that is delivering exciting and plenty of tune-in programming and episodes? Which soaps are working for you right now? Which are in need of some fixing? And if you were given the opportunity to tell the suits, what would you suggest to help them improve their ratings or improve upon within stories? Or, if you were to give them a pat on the back for a job well done on a story you like, what would you tell them? Comment below!