The ratings are out for the week of June 22nd to June 26th and it’s not good news for General Hospital. The lone ABC soap opera has fallen for the week to total viewers averaging 2, 660,000 and that is -256,000 from last year at this time. But the show continues to dip in the women 18-49 demo hitting a new low and tying their numbers for lows in the rating share for that demo.
Meanwhile, over at Days of our Lives the NBC soap gained +55,000 total viewers, and came in for the week tallying 2,353,000,which makes them only +300,000 off from GH’s third spot. With DAYS about to bring in their big guns for the 50th anniversary of the series, could they actually make a run for the money and try to take the number three spot from GH? Or, can GH regain its upward momentum going into the fall and November Sweeps?
The two CBS Daytime drama, as we already reported, had their biggest second quarter ratings in years, but as for this ratings week in particular, while The Young and the Restless only gained +2,000, the most impressive number is that the 42-year-old series is up from last year at this time a whopping +479,000! The Bold and the Beautiful remained firmly at number two losing the most viewers for the ratings period with- 125,00, but that is still way up from the previous year at this time in total viewers scoring 3,742,000. Check out the entire ratings picture courtesy of SON here.
Time for you to be our Soap Opera Programming Executive Armchair Quarterback! What soap is working for you? What soap is not? What changes would you make to the storylines on your favorite soaps to improve it? Which storylines are working, and which you would keep in tact and moving forward? Which characters would you like to see more of … or less of? Share your analysis below!