The ratings are out for the week of August 24-28th and it was ABC’s General Hospital, who has been in decline of late in the all key demos and total viewership, that bounced back with a positive week in all main ratings categories!
In fact, GH was the only daytime drama series to gain total viewers for the week with +62,000. Y&R, B&B, and even DAYS, which was expected to perform much better with the first murder in the serial killer storyline, and the return of Stephen Nichols as Patch, albeit for a millisecond at the end of the Friday episode, all ended up in the minus for that category in the ratings period.
GH’s week consisted of Denise being revealed as Ava Jerome (Maura West) on the witness stand in the wrap-up of the Silas Clay (Michael Easton) murder mystery, and the last second reveal on the Friday cliffhanger that it appeared as if Madeline Reeves (Donna Mills) was the culprit. The big news for GH is that it finally had gains in the women 18-49 demo, where it had been previously hitting all-time lows for the last several weeks. GH also gained in the 18-34 and 25-54 demos.
However, Days of our Lives has moved into the #2 spot in the 18-34 demo and is at #3 in the 18-49 demo. Still all eyes are on the NBC soap opera about to celebrate its 50th anniversary, with so many big returns slated in the coming weeks and more of the new writers, Josh Griffith and Dena Higley’s stories about to kick off. A move for DAYS to #3 over GH in total viewers could still be imminent. Can GH stave off DAYS? It will be interesting to see how the ratings shake out in the coming weeks.
The CBS soaps of The Young and the Restless and The Bold and the Beautiful while slightly down in total viewers for the week with minus 43,000 and 41,000, respectively, continue to hold on to their #1 and #2 spot. View the entire ratings picture courtesy of SON here.
So, do you think General Hospital can continue to bounce back and have another positive week in the ratings? Do you think it’s only temporary? Do you think fans will tune back in to make sure the one and only ABC soap opera left on the air is supported while it makes its head writer transition in the scripts on to the screen come October? Do you think DAYS is going to move into the #3 position shortly … or will GH continue to hold them off? Share your thoughts in the comment section below!