RATINGS: General Hospital Has Good Week!

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80 September 29th, 2012 RATINGS: General Hospital Has Good Week!

The ratings are out for the week of September 17-21st and it was General Hospital which had a good week, getting some upward numbers in some significant demos!

First up, GH added + 50,000 in total viewers for the week, bringing its total to 2, 578, 000 for the week. In addition, General Hospital was the only one of the four network daytime dramas to add viewers in the key 18-49 female demo. And, in only its second week in its new time slot, the lone ABC soap tied with The View as the number one watched program in women 18-34, it’s highest number since September 2011.

In addition, TV Media Insights is reporting: “GH has settled in comfortably weekdays at 2 p.m., building from lead-in The Chew across the board and maintaining audience levels from one year earlier (when it aired at 3 p.m.). Based on the Live Plus Same Day data from Nielsen for the week of Sept. 17, General Hospital versus The Chew increased by 350,000 total viewers (2.23 to 2.58 million), 45 percent in women 18-49 (419,000 to 609,000), 43 percent in women 25-54 (564,000 to 808,000) and 34 percent among women 18-34 (149,000 to 200,000). GH compared to one year earlier was on par in total viewers and women 18-34, with erosion of just nine percent and eight percent, respectively, among women 18-49 and 25-54. The Chew in contrast, continues to trail All My Children from one year earlier by double-digit percentages.”

The Young and the Restless, while adding the most viewers for the week +73,00, bringing their total for the ratings period to 4,289,000, hit all-time lows in key demos! First, Y&R lost women in the key 18-49 category and had its lowest total since early December of 2011. And, an all-time low in ratings share for women 18-34 and 18-49 too!

Over at The Bold and the Beautiful, the soap was the only daytime drama to lose overall viewers for the week – 25,000, but stay firmly in the number two position. And last, Days of our Lives added + 15,000 and came in with 2,312,000 total viewers, but also tied an all-time low in the women 18-49 ratings share! You can view all the ratings courtesy of Soap Opera Network here!

OK, it’s time for our soapers to be our weekly Soap Opera Programming Executive Armchair Quarterbacks! So, what is happening here? What soaps are working? Which one’s aren’t enticing you enough to want to watch every day? Which are making you want to not miss an episode? And, what storyline or character, or actor/actress would you bring in to anyone of the four soaps to spice things up that could turn their arrival into ratings gold? Weigh-in!

Tags: All My Children, Days of our Lives, General Hospital, Ratings week of Sept 17-21 2012, The Bold and the Beautiful, The Chew, the view, The Young and the Restless