What a fantastic week January 23rd to 27th was for CBS’s The Bold and the Beautiful! The series gained in total eyeballs and in key demos due in part to the Bill/Katie/Steffy/Liam/Hope drama, and that some fans of All My Children and One Life to Live may be looking for a new soap home.
The Bold and the Beautiful came in at the number two spot again, but with quite an increase of 3,626,000 viewers which marks a three year high and up +407,000 from last year at this time! The half-hour soap also gained in the key 18-49 female demo rating share … again the highest in three years.
General Hospital while still at the bottom of the four remaining daytime soaps picked up + 91,000 viewers for the ratings week, and with the upcoming returns of some of the 80′s Port Charles favorites, Kimberly McCullough’s upcoming exit story, and the arrival of Llanview’s Mannings and John McBain, things could very well be on their way up for the ailing soap.
Days of our Lives also added + 11,000 viewers. Look for DAYS to have an increase in the next two ratings periods as several of their major stories are heating up. However, the number one rated The Young and the Restless was the only soap to lose viewers this ratings weeks down almost -100,000 viewers from the previous week. View the entire ratings courtesy of Soap Opera Network here!