Yes, we do report good news too! On-Air On-Soaps is happy to say for the ratings period of April 9-13th, your favorite daytime dramas rebounded from a dismal previous week gaining viewers and doing well in key demos!
First off, The Young and the Restless came back strong gaining +349,000 viewers for the week with a total of over 4.3 million viewers remaining firmly in the number one spot. It’s sister soap, The Bold and the Beautiful also gained viewers from the previous week adding + 167,000 viewers. And, Days of our Lives which had been in a spiral perked up too! The gang from Salem added a very good +221,000 viewers, while General Hospital, which just got its all important renewal pick-up from ABC lost only a tiny bit of viewers -27,000, but still remains at the bottom of the four soaps. We can only believe that it’s disastrous lead-in, The Revolution is part of the main culprit here!
For this ratings period, the canceled One Life to Live replacement series dropped to a series low of 1.19 million eyeballs. Can you imagine what GH would be looking like if One Life were still on the air? Was there any reason on earth that One Life to Live should have been canceled when it ended with 2.9 million viewers tuning into the finale? Many primetime and daytime series, would kill for numbers like that these days … just sayin’.
So let us know what storylines you are digging that would make you want to tune-in to your favorite soap everyday? And what is missing … so we can get even more eyeballs to keep the soap genre alive!