Who ever told you that soaps were a dying art form, is simply out of touch! Right?
Just look at this new fact from last night’s season two premiere of Tyler Perry’s soap opera,The Haves and the Have Nots, combined with Sunday’s season four premiere of Downton Abbey and you know what we are talking about!
The Tyler Perry sudser on OWN delivered record numbers, earning 2.8 million total viewers and becoming the #1 season premiere in OWN history across all key demos. The episode ranked as the highest telecast in series history, posting double-digit growth in W25-54 (up +59%) and total viewers (up +57%) versus the season one premiere (May 28, 2013). It also saw double- digit growth versus the prior season average, up +58% in W25-54 and +53% in total viewers and was up +13% in W25-54 and +7% in total viewers versus the fall finale (September 3, 2013).
The episode was also the #2 telecast in OWN history among W25-54 (2.49 rating, 1.1 million), behind Oprah’s Next Chapter with Bobbi Kristina Houston (March 11, 2012), and the #3 telecast in OWN history among total viewers, behind Oprah’s Next Chapter with Bobbi Kristina Houston and Oprah’s Next Chapter Lance Armstrong Pt. 1 (January 17, 2013).
Did you tune-in to the season two premiere of The Haves and the Have Nots? Let us know!