A bit of shocker via Variety! The entertainment news outlet is reporting that ABC’s morning talker, The View is now going to fall under the auspices of ABC News and no longer be a under the ABC Daytime wing. That means that of the once strong ABC Daytime programming block, only The Chew and General Hospital remain.
According to the report: Starting today, “The View will be part of the non-fiction branch of programming within ABC News which produces the documentary series NY Med. The talk show will now be in the growing portfolio of ABC News president James Goldston, Ben Sherwood’s (incoming ABC/Disney Television President) right-hand man who helped revamp Good Morning America. It seems that ABC’s daytime executives are clearly losing oversight of the show.
The View which re-tooled itself this year bringing back Rosie O’Donnell, and adding Nicolle Wallace and Rosie Perez along with the longest on-air ranking host, Whoopi Goldberg have faced lackluster ratings since it bowed in September.
The report also goes on to say: “Within ABC there’s been conflict about which side has been calling the shots on “The View” this season.” The go on to say “The shakeup poses many questions about what sources describe as dysfunction inside ABC Daytime, which was folded into ABC’s entertainment division in 2011, and has a sparse plate that includes an upcoming Tyra Banks talk show, The Chew and General Hospital. One of the chief recent disappointments was Katie, the much-hyped Katie Couric 2012 talk show that hemorrhaged millions and was axed after two seasons.”
So will The View become more serious or lighter under ABC News? Will this help save the struggling talker What do you think about what has happened to the once almighty ABC Daytime? Weigh-in below!