In an interesting piece out on the eve of the 39th Annual Daytime Emmys broadcast from Variety, the publication and its online platform considers the question, “Are the Daytime Emmys going the way of the soaps they honor?”
In the feature entitled Show bubbly or washout?, Variety speaks to several daytime journalists including On-Air On-Soaps Michael Fairman, We Love Soaps, Roger Newcomb and Daytime Confidential’s Jamey Giddens, plus Days of our Lives executive, Greg Meng to try to get the answers and the sentiments going into to tomorrow’s first-ever broadcast by cable network HLN, which at the last minute was able to save the show and bring it to its loyal fan base and hopes to expand it.
Michael Fairman commented, “I’m hoping against hope that HLN will pull it out. With the show literally being put together in three weeks, maybe they’ll just get out the awards with less fluff, and that’s not necessarily a bad thing. It’s better that watching singing and dancing numbers in the middle of the show that have no relevance to what the show is about.” Of course, Fairman was reflecting on last year’s Daytime Emmy telecast live from Las Vegas which left a bad taste in the industry’s mouth. And now, so many are looking forward to hopefully seeing the telecast honoring the talented performers and creatives in daytime sprinkled in with the glitz and glamor of Beverly Hills, and with the attention focused on giving out the awards.
Do you think tomorrow night’s Emmys will be a victory for HLN and NATAS? Or, do you think this could be the final broadcast of the Daytime Emmy ceremonies? Let us know your thoughts!